MRF's Sales Management Competition

2024.09.03

To elevate MRF's sales departments to world-class standards and drive continuous collective improvement, we organized MRF's First Sales Management Competition.

On September 3rd, the first preliminary round witnessed an intense contest between Sales Department II and the Qingdao Branch Sales Department. Each team focused on key challenges in department management, effectively integrating past training contents with practical cases to propose highly feasible and actionable solutions.

The first to take the stage was the "BELKM" group from the Sales Department II. They focused on how to effectively motivate senior sales staff within the sales team, while maintaining the enthusiasm of newcomers and improving overall performance, and proposed a gamified management incentive plan. The plan used the actual case of mindset transformation during the business transition period as a starting point to show the basis and prerequisites for incentive measures.

Next, the "No.1" group from the Sales Department II proposed a three-month sales department employee training and assessment plan for MRF Shenzhen headquarters members. The plan detailed the training content, scoring standards, and retention conditions, providing a clear roadmap for talent cultivation.

The "Leitingwanjun" group from the Qingdao Branch Sales Department focused on the grid system for sales staff whose performance has declined or failed to meet standards. They elaborated on the original intention of the grid system and proposed specific implementation plans for different positions within the sales department (such as sales managers, sales, and PIC).

Finally, the "We Are Family" group from the Qingdao Branch Sales Department discussed the talent recruitment, use, and retention mechanisms of the sales department, combined with a case analysis of the Russian market, proposed a personnel profile and training mechanism for the PIC position, and formulated a comprehensive talent recruitment and training plan.

Finally, the "We Are Family" group from the Qingdao Branch Sales Department discussed the talent recruitment, use, and retention mechanisms of the sales department, combined with a case analysis of the Russian market, proposed a personnel profile and training mechanism for the PIC position, and formulated a comprehensive talent recruitment and training plan.

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From the excellent performance of each group, it can be seen that they have profound thinking about the future development of MRF and the sales departments. We believe that through this competition, each department will be able to further recognize its strengths and weaknesses from the display and judges' comments, and promote the continuous improvement of the business.

After fierce competition, the "BELKM" and "Leitingwanjun" teams successfully advanced to the finals! The final round will be held next week, and we are looking forward to the exciting performances from all teams!

Although the preliminary competition has come to an end, our path to progress is far from over. We believe that each group will continue to optimize and implement the plan in the follow-up, truly putting it into practice, and injecting new momentum into the continuous development of MRF.